Give me kudos for taking responsibility for self-marketing my scientific publications and increase impact
This presentation was given at the ACS Denver meeting on March 22nd 2015 in a CINF Division symposium
Give me kudos for taking responsibility for self-marketing my scientific publications and increase impact.
Antony Williams, Will Russell, Melinda Kenneway and Louise Peck
The authoring of a scientific publication can represent the
culmination of many tens if not 100s of hours of data collection and
analysis. The authoring and peer-review process itself often represents a
major undertaking in terms of assembling the publication and passing
through review. Considering the amount of work invested in the
production of a scientific article it is therefore quite surprising that
authors, post-publication, invest very little effort in communicating
the value and potential impact of their article to the community. Social
networking has clearly demonstrated the ability to self-market and
drive attention. At the same time, the increasing volume of literature
(over a million new articles are published every year), requires authors
to take on a more direct role in ensuring their work gets read and
cited. This requirement may grow with the emergence of a range of
metrics at the article level, shifting attention away from where a
researcher publishes to the performance of their individual articles.
Therefore, a separate platform to facilitate social networking and other
discovery tools to communicate the value of published science to the
community would be of value. In parallel the possibility to enhance an
article by linking to additional information (presentations, videos,
blog posts etc) allows for enrichment of the article post-publication, a
capability not available via the publishers platform. This presentation
will provide a personal overview of the experiences of using the Kudos
Platform and how it ultimately benefits my ability to communicate an
integrated view of my research to the community.
Give me kudos for taking responsibility for self-marketing my scientific publications and increase impact from Royal Society of Chemistry
Give me kudos for taking responsibility for self-marketing my scientific publications and increase impact « ChemConnector Blog
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