How to increase the visibility of your research paper?
Each year, millions of scientific
articles are published in thousands of journals across the globe.
Formulating various ways to promote one’s research work for maximum
impact is, therefore, considered a wise step. These promotional
activities should not be restricted to only the post-publication of the
manuscript; rather, it should begin from the time the research is
drafted.
articles are published in thousands of journals across the globe.
Formulating various ways to promote one’s research work for maximum
impact is, therefore, considered a wise step. These promotional
activities should not be restricted to only the post-publication of the
manuscript; rather, it should begin from the time the research is
drafted.
First, prepare a list of the steps that are required for endorsing your research during its pre- and post-publication phase.
Pre-publication Measures:
- Share the synopsis of the research: The
synopsis of the research work is a useful tool to share and promote the
research work and its findings, thereby creating inquisitiveness in the
reader’s mind to access it after it gets published in the target
journal. It can also influence the research community of the concerned
field and draw new ideas and potential innovations. The more your
research work is shared, more is the post-publication visits to the
article. - Email Marketing: Create a list of email
recipients comprising researchers and scholars of the concerned research
community or other learned personalities having interest in the world
of academics, and mail them the synopsis of the research. It builds and
maintains a good relationship with previous collaborators, co-authors,
and noteworthy industrialists as well as business persons. At times, it
may attract funders, sponsors, and experts for your future researches.
Post-publication Measures:
- Blogging: This
is the most effective way to promote your research work. Drafting blogs
based on related topics and posting them on different academic webpages
with links to the URL of the published article can attract many
readers. - Online Visibility: It is essential to
enable online readers easy web-tracking of the research article. Hence,
always link the publications along with your curriculum vitae on both
your social media and academic pages. Besides, get a registered author
profile (like that in SCOPUS and ORCID)and always update it with your
latest research works. - Presenting papers at Conferences: Conferences
turn out to be a place where researchers and subject experts can
discuss their research work. Eventually, it may promote the completed
research work by giving it recognition amongst other studies and result
in opportunities for future collaborations. Posting a poster of the
conference on your webpage and providing links to your blogs, social
media profiles, online CV, or institutional page can also help. - E-promotion: It is always wise to link the
research articles to all online platforms that are often visited and
followed by academic readers. The platforms designed for researchers,
such as ResearchGate and MyScienceWork, can act as e-promotional tools.
Other social media accounts like Twitter, LinkedIn, and Google+ can help
publicize the articles. Other highly recommended platforms like
Facebook, Instagram, Snapchat, and Pinterest are also helpful in this
regard and make a connection with other delegates and direct them to
your websites or blog posts. Do not forget to include your ORCID iD in
all your profiles.
Apart from the aforementioned
techniques, you can also formulate your own medium of article promotion
before and after publication. Each strategy can go some way forward in
organizing the resources and building the promotional activities
effectively.
techniques, you can also formulate your own medium of article promotion
before and after publication. Each strategy can go some way forward in
organizing the resources and building the promotional activities
effectively.
How to increase the visibility of your research paper? - Pubmanu - Publication Manual, Research News, Author resources, Journal Publication Tips
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