Tuesday, 6 December 2022

Increase Your Book's Impact

 Source: https://www.igi-global.com/submission/increasing-impact/book/

Increase Your Book's Impact


Overview of Resources




Congratulations and welcome to your publishing journey!

Whether your publication is newly contracted, is in production, or has just been officially released, we will cover some of the best practices to increase the discoverability of your title.

Navigate this video:
  • 00:22-01:02 Recommend Your Title
  • 01:02-02:30 Open Access
  • 02:30-03:53 Individual Titles
  • 03:53-05:22 Sharing Your Publication
  • 05:42-06:27 Course Adoption
  • 06:27-06:48 Garner Book Reviews
  • 07:17-07:41 Record a Video
  • 07:41-07:54 Award Opportunities
  • 07:54-08:06 IGI Global’s Newsroom
  • 08:06-08:50 IGI Global’s Toolkit


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Increasing the Discoverability of Your Book Contribution

The IGI Global Author Services Team is working diligently to ensure that each of our publications has the greatest impact in their field of research, which includes:

  • Sharing your publication with our network of global distributors and direct representation
  • Integrating your publication into all major discovery systems and aggregate databases
  • Featuring your publication to thousands of librarians, partners, and researchers
  • Submitting your publication to major indices
  • Metadata Search Engine Optimization (SEO)
  • And More

The single biggest factor in determining your publication’s discoverability is you. To ensure that your publication will have a high discoverability, share your publication out to your network. As the expert in your field, your professional insights and connections can create a grassroots campaign around your title to reach those who need it, and this will naturally increase your citation impact. Eligibility for indexing in prestigious indices, including Web of Science™ and Scopus® can be heavily influenced by a higher citation impact.
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Recommend to Your Library

Team up with your librarian to put your work at the fingertips of everyone at your institution.


It is fundamental to the advancement of your research that it is accessible to those who need it. To ensure your citation impact increases, that your field utilizes your research, and that your research is built upon in the future, put us in direct contact with your institution’s librarian. We can help them explore tailored content solutions that include your publication. Your library should respect your contribution to the body of research and acquire your work in order to support and showcase your efforts to the rest of your institution. Your librarian relies upon your expertise, as they lack experience in your specific topic area, making you the best individual to share the importance of your crucial research.
Recommend IGI Global’s e-Book Collection: Gain access to thousands of titles by recommending to your librarian to speak with us about our flexible e-Collections.

Recommend IGI Global’s e-Collections here, or work with us to introduce your librarian to their regional e-Collections representative.
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Share Your Book With Colleagues

You see them almost every day – they should know about your publication!

Share Your Book
Increase your publication's visibility and citation impact by disseminating it within your academic community. Doing so showcases your research and gathers the support of your peers, encouraging them to utilize it in their research endeavors. Spread the word of your research through:

  • IGI Global’s “Colleague Recommendation Form”
  • Recommend Your Publication for Course Adoption


Contact Us
  • IGI Global’s “Colleague Recommendation Form”:
    • Ensure your colleagues around the world are aware of this publication so they can take advantage of this emerging research.
    • Locate the form beneath the Discoverability tab in the eEditorial Discovery® system.
    • Share With Your Colleagues the Exclusive 50% Contributor Discount.
    • They can use this code to affordably acquire your title.
    • They can also distribute the code to students in their students to have individual copies.
    • Apply the coupon code IGI50 during the checkout process to take advantage of this offer.
    • Note: This discount can only be used when ordering directly through the IGI Global Online Bookstore.
  • Recommend Your Publication for Course Adoption:
    • Set the groundwork for educating and inspiring the next generation of researchers to build upon your advancements
    • Learn about our streamlined process
    • Provide students with specialized discounts to ensure they can affordably access this publication
    • Share your IGI50 discount with your students to help them utilize your research
    • Work with us directly for orders for your campus’s bookstore
    • Adopt your publication into your own course
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Promote Your Publication on Social Media

Are you active on social media?

As we all know, Social Media is the new avenue to broaden your networks. As a key factor in making your title more discoverable to more people around the world, use this invaluable tool to share news and updates about your publication from early drafts through publishing, and more.

Be sure to follow and tag
IGI Global!
Facebook Instagram Twitter LinkedIn
Increase the shelf life of your publication by:

  • Tagging societies, organizations, researchers, and others who may be interested in your work
  • Connecting your research to recent news and events
  • Sharing press releases, videos, and more about your book
  • Use your cover image, located beneath the Discoverability tab in the eEditorial Discovery® system, on social media and start a discussion around your publication
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Communicate with Associations and Partnerships

Team up with organizations that are likely eager to have the exciting news of your work.

Use your reputable and prestigious associations, partnerships, with which you are affiliated to ensure your innovative research gets in front of as many people as possible to further expand the current body of scientific knowledge across diverse fields of study. These groups can support your research though the promotion of your publication, and are often proud to showcase the impressive work of their members. If desired, the IGI Global Author Relations Team will work with these groups to provide materials.

Work With Us
  • Provide custom discounts for their members to purchase your publication directly on the IGI Global Online Bookstore
  • Provide members with information on where the book can be purchased, including Amazon, GOBI Library Solutions, Oasis, and many other international partners.
  • Plan a book launch hosted by your affiliated organizations
  • And more
Partnerships
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Adopt Your Publication Into a Course

Get the next generation of researchers excited about your field – and your research contriubtions.

IGI Global offers a personalized Course Adoption Program that allows your students to purchase the discounted publication directly through IGI Global’s Online Bookstore or through your university’s bookstore.

Case Study Case Study:
Bringing Tomorrow’s Solutions for Today’s Innovations:
IGI Global Continues to Broaden the Scope for Classrooms

Through our course adoption program, industry-leading research is provided to graduate classrooms at a fraction of the price to ensure that educators can expand the scope of knowledge in their courses... Read More >
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Garner Book Reviews

No voice is heard louder or taken more seriously than a fellow expert in your field.

Do you know other industry experts who would be interested in your book’s topic? Invite other leaders in your field to review your recent book publication, because the support of other experts in your field shows how valued your research is in your field . These testimonials by industry-leading scholars help increase your publication’s creditability, SEO, and visibility in your field.

For Questions or Assistance:
Contact Us
To garner book reviews:

  • Reach out to researchers in your field who may have interest in reviewing your book.
  • Introduce them to us at authorrelations@igi-global.com as a potential book reviewer.
  • The Author Relations Team can set them up with temporary e-access to your title for one month.
Upon submitting a positive review, the Author Relations Team will:

  • Add the review to your book’s webpage and alert you to this development.
  • Share the review with our own distribution channels of other contributors and partners.
  • Distribute the review on social media, so you can easily reshare with your own network.
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Create a Video to Support Your Publication

No one understands your research as well as you do.

You have a unique position of authority to discuss your publication and share its significance to others in your field. Hearing directly from you on why your research is a critical resource has great impact, and videos are a simple way to have a personal connection with like-minded researchers in your field.

Work with us to create a video discussing questions your research answers and what motivated you to start the project.

Start a Video Plan:

  • Download our Recommended Video Questions
  • Record with your computer or smartphone webcam
  • Send your video to IGI Global, along with notes about timestamps where you need the video to be edited
  • The video will be uploaded to IGI Global’s YouTube Channel, where it can be share the video out to your professional and social networks
  • The Author Relations Team will embed the video on your book’s webpage and distributed it to our network of researchers and librarians

Work With Us

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Increase Discoverability at a Conference or Event

These events create opportunities to start conversations about your innovative research.


Conferences and other events enable you to showcase your research, providing you with a valuable opportunity to be seen by others in your field and a chance to pave the way for future collaborations.

Customized Materials that IGI Global can provide for Your Conferences and Events:

  • Book Brochure: Showcases key elements of your publication including copyright year, description, topics covered, pricing information, and more.
  • Custom Conference Discounts: Offers conference attendees a special discounted price to be utilized at conferences and events.
  • Cover Image(s): A high-quality, downloadable cover image of your publication that you can utilize when you are sharing your publication through digital media (i.e. social media, online websites, blogs, etc.), print media, as well as your email signature, and more.
  • Event Press Release: Announces the details of your event, including time, date, how to join, and additional details of your book. After the event, if a public recording is available to share, the recording will be added to the press release and your book’s web page.

Request Materials
Are you a keynote speaker, panelist, or session leader?

The IGI Global Author Relations Team shares editor and author news to with our full network of librarians, researchers, and partners. Keep IGI Global up-to-date on your latest endeavors and events, so that we can highlight your accomplishments through our IGI Global Newsroom, postcards, and other promotional outlets. Click on the “Submit Your Conferences & Events Form,” located beneath the Discoverability tab in the eEditorial Discovery® system.
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Contribute to a Newsroom (Blog) Article

Do you have an idea for an article?


Submit your blog post ideas or other guest pieces to our Author Relations Team to share expert opinions in your industry. Our most popular formats for pieces posted to our Newsroom include:

  • Q&As
  • Trending research articles
  • Recent Developments within the academic community
  • The latest news regarding editor and author events, including any conferences, events, etc.
  • And More


Please note: All Q&A articles will adhere to IGI Global stylistic standards, and the editors that will be featured will be selected by the IGI Global team. Once the article is drafted, a preview of the article will be sent to the editor for final approval of accuracy.

Submit an Article Concept
newsroom
Pressentin Q&A Glick Q&A
View IGI Global's Newsroom Articles
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Last Updated May 20, 202

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