Source: https://www.enago.com/academy/how-to-successfully-boost-your-h-index/

How to Successfully Boost Your H-Index

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How successful are you as a researcher? How good are your publications? What is the impact of your work?

There are, of course, many different ways to answer these questions. Traditionally, the strength of a researcher’s career has often been judged on their publications. Publications in a journal with a high impact factor are considered to be the most prestigious. The impact factor of a journal is based on the average number of citations that articles in the journal receive.

But is there a way to measure the success of an individual, rather than a journal or institution? The h-index offers one way to do this.

What is the H-Index?

Simply put, the h-index is a number that gives an idea of a researcher’s individual productivity and influence. The number is based on the papers a researcher publishes and the citations those papers get.

Publishing a lot of highly cited articles will increase your h-index. On the other hand, getting a lot of citations on only one or two papers will not give you a high h-index. For example, if you have an h-index of 7, it means that you have published 7 papers, each of which has been cited at least 7 times. If you are a “one-hit wonder”, with only one paper that has a lot of citations, this will be shown in a low h-index.

How to Calculate Your H-Index

Not sure how to calculate your h-index? Don’t worry, there are several online tools that can help you. For example, you can use Google Scholar’s Citation search to track your citations or even Scopus as it offers similar functions. You can find some helpful hints and tips on how to use both these services here. You could also use any other service that tracks citations, such as Web of Science.

In Scopus, for example, you simply need to search for the author’s name. Then just click on the correct search result to see details including the h-index.

Pros and Cons of the H-Index

As with all journal metrics, there are pros and cons to representing a researcher’s achievements as a number. You might have already spotted some of these yourself.

Pros

The h-index offers a useful (and simple) way to compare researchers who are at similar stages in their careers. This could be particularly useful for recruiters or others who are not from the same field as the researcher.

Using the h-index would stop a researcher who has lots of low-impact publications appearing to be more productive than someone who has fewer publications with a higher impact. This leads us to the second pro: h-index is currently the only way to combine productivity and impact in a single metric.

Cons

One problem with the h-index is that is cannot be used to compare researchers in different fields. It is also open to being unfairly manipulated. For example, you might get a group of researchers who often cite each other’s work simply to increase their h-index.

The h-index does not tell you whether a researcher was a sole author on a paper, or one of a huge group. This means that someone’s h-index could be boosted by work they had little to do with.

Finally, a big drawback of the h-index is that it tells you nothing about the science or ideas behind a researcher’s achievements.

Should You Care About Your H-Index?

The h-index is not perfect. So, should you really care about yours?

The answer is probably, yes. These days, it is common for academic jobs to require a certain h-index. As most researchers know, competition for academic jobs, particularly post docs, is very high. Giving a minimum h-index is a simple way to eliminate job seekers who won’t make the grade.

A strong h-index could also help you get promoted, gain memberships to scientific organizations, or win research grants. It helps people who are not experts in your field to understand what you have achieved.

But what can you do if your h-index is not looking great?

Boosting Your H-Index

There are many ways to boost your h-index. Some of these are either illegal or immoral. For example, frequent/irrelevant self-citations will boost your h-index, but does not actually have value.

Fortunately, there are several acceptable ways to boost your h-index.

• Collaborate with more mature researchers. Research has shown that papers with famous first authors get more citations. So, if you are just starting out, try to collaborate with the most experienced researchers in your field.
• Choose your journal carefully. Well-known, established journals get more readers, which leads to more citations. Try to think about which journal to aim for early in the research process.
• Publish Open Access. As you might expect, open access journals get more citations. However, whether you choose open access partly depends on your field. In life sciences and medicine, for example, there are some very well-respected open access journals. In other areas, this is less true.
• Think about your audience. When choosing a journal, consider its audience. Does the journal have a broad or narrow scope? A more specialist journal might be more likely to get citations from researchers in your own field.
• Network, network, network. Attend conferences and meetings whenever you can. This will help you to promote your work and find new collaborators.
• Work on your writing. Most readers will find your article with a search engine. You might want to learn about search engine optimization. Make sure your article has a catchy but specific title. Think about what your keywords will be.
• Show up on social media. If you don’t already, think about writing a blog about your work. Being present on social media will help to make other researchers aware of you and your work. It will also help you to connect with others in your field.

You might have noticed that most of these tips won’t just help to boost your h-index: they could actually help with all parts of your career.

Do you know your h-index? Have you ever been asked to provide it in a job application or grant proposal? Share your thoughts in the comments below.

 Source: https://www.ilovephd.com/7-tips-to-increase-your-citation-score/

7 Tips to Increase Your Citation Score

By ilovephd

November 17, 2019

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Publishing research articles in academia is very important. Together, getting many sources to cite your research work shows the strength of your research contribution. The main factor of getting low citations of good journal publication is having low visibility among the scientific community. In this article, ilovephd provides 7 easy tips to increase your journal citation score in Google Scholar, Research Gate, and Web of Science and so on.

7 Tips to Increase Your Journal Citation Score

1. Consistent Author Name

• Author names are identifiers of the work which helps another researcher to find the exact research work.
• Usage of consistent name format throughout the academic career may strengthen your journal citation score.
• If your articles are published in an inconsistent name in several publications, it will be difficult for citation databases to index your citation.

2. SEO for an Article

• Search Engine Optimization(SEO) is the key factor which will help your article to get easy organic visibility in people to search your keyword in search engines.
• Proper usage of targeted keywords in the title, abstract, and keyword area will help search engines to rank your article in the top position of the search result page.
• Obviously, the good visibility of your article in the organic search will get a higher chance of getting a citation.

3. Publish Data Sets

• Once you published your article in a journal, you can also publish your datasets online.
• Datasets are directly linked with your research work, so people who use your datasets also cite your article.
• Publishing datasets are good practice to increase your research visibility.

4. High impact journal Publication

• Select top tire journals to publish your article.
• Many researchers trust in papers published in high impact factor journals.
• Also, citing a more trusted source will also increase the acceptance ratio of a manuscript.

5. Publish a Review Paper to Increase Citation Score

• It is a proven strategy that, publishing a review paper to get more citation.
• Many researchers find review papers to get a better understanding of the research work they carry out.
• publishing a good quality review in the high impact factor journal will increase your citation score.

6. Publish in Open Access Journals

• Open access journals(OAJ) are freely accessible journals, which will easily downloadable from the internet.
• The wide availability of the OA journals will improve your citation score without any doubt.

7. Share online pre-prints in Social Media

• Pre-prints are quick formatted journal articles which are available from many journals.
• Share your research pre-prints in social media such as Facebook, LinkedIn, ResearchGate, and Reddit(r/Science).
• Free availability of your new findings online ensures more citations of our work.

Hope, this article helps you to know the tips of increasing citations of published research articles.

7 Ways-A Published High Impact Factor Journal Article Will Boost Your Career

How to get Published in High Impact Journals?

Some advice to increase the number of citations to our publications

 Source: https://www.revistacomunicar.com/wp/school-of-authors/some-advice-to-increase-the-number-of-citations-to-our-publications/

Some advice to increase the number of citations to our publications

https://doi.org/10.3916/school-of-authors-085

Author: Raidell Avello Martínez – Translation: Erika-Lucia Gonzalez-Carrion

Source: https://www.researchgate.net/figure/Figura-3-Indicadores-de-impacto-de-los-catalogos-por-ano-Numero-de-citas-en-SciELO_fig5_317176760

As it has been commented in several times in this blog, the final publication of the results of the research is an essential part to evaluate the quality of an institution, group or researcher of higher education or research center. Since many years ago, the impact factor of a publication, calculated since the number of citations per article, is the fundamental measure to calculate the quality and impact of a publication.

The citation shows how many times an article has been cited by other articles and as quality factor is important both for the author as well as for the affiliated institution. In this context, the greater part of the researchers are evaluated based on their publications, as well as for the number of citations that their publications receive. Although, many university evaluation systems based only in this criteria have received critics, and continues being one of the main indicators even in the most integral systems.

For that reason, to find a way to increase, not only the number of articles, but also the number of citations, has been turned into a main task for the university professors/researchers and for that reason strategies more or less effective have been outlined and even more ethical and effective. In the case of this writing, of course, we will focus in the more ethical and efficient that, despite of the lack of references, the given advices are based on scientific evidence that and can be verified with a quick research in Google Scholar. Moreover, many of them have been seen in previous posts of the School of Authors of Comunicar (this same blog), that with an outlook to the “posted entrances” you can find easily.

In the same way, before going on to the advices it is VERY important to remark that before thinking in the article and its citations, it is to make a research of quality, rigorous in terms of scientific terms, ethical, relevant, justified, viable and original and all the other aspects will be easier. It is true that the citations of an article could depend strongly of the visibility, more than the real merit of the research; it could lead us to carry out a useless research with the simple object to increase the number of articles and citations.

Some advice:

1.     Use a name (identifier) unique in all your publications, both academic and of divulgation. If the name is very common, think that the addition of a second last name or a strategy combined using the medium hyphen, as it has been advice in this blog.

2.     Use a standardized institutional affiliation, avoid abbreviations and acronyms. The contact details that are provided in the publications are essential for the researchers to have a contact directly for questions, additional information and discussions about the research.

3.     Create some phrases and keywords of your study and repeat them in the summary of your publication, naturally, without forcing. Given that the search engines and the tracking citations look for mainly in the abstracts and word repetition it increases the possibility for the article to be recovered. Try that those phrases and keywords be specific and reflect the essential about the document. Place yourself in the position of a researcher of your field: what would you look for?

4.     Identify a unique phrase that reflects your research interest and use it, as possible, in your entire academic career.

5.     Publish in journals with great impact factor or great visibility.

6.     Publish your articles, given that it is legal, in servers of self-archive, mainly in open access. The open availability increases the impact and number of citations of an article. Make your research easy to find, mainly for online search engines.

7.     Publish together with international authors. The analysis of citations shows that the articles with international co-authors increase four times the number of citations than those without international co-authors.

8.     Use more references, always in a rational way. There is a strong relation between the number of citations that an article receives and the number of references.

9.     Publish a longer article (but be careful with repetition, vanities,etc.)

10.  Try to contribute with Wikipiedia. Some research show that a research article referenced in Wikipedia has received a significant number of citations compared with the other articles of the same author.

11.  Use blogs and podcasts to reinforce the discussion and diffusion of your current research.

12.  Log in to academic social networks like Academia.edu and ResearchGate.

13.  Write a review article. The reviews have greater possibility of being cited than the original research articles.

14.  The articles published after being at the beginning rejected in other journal receive considerably greater cites. Therefore, there is not a reason why to upset after a rejection; your article can become stronger.

15.  Avoid titles like questions.

16.  Share the detailed research data. The open data (datasets in available public) have influence in the increasing of number of cites. This correlation is independent of the Impact Factor of the Journal.

17.  Present an article (working paper). Try to go to a prestigious conference and present some progress of your research or publish a working paper. This allows creating expectations about our research and to see the impact and interest that generates by itself.

18.  To create a podcast or videos where you describe your research project and present the podcast either to YouTube or Vimeo. The video is a way each time more important for researchers to communicate their results.

19.  Make a Curriculum Vitae on line supported on sites like ORCID or ResearcherID.

20. Get closer to newspapers and journals of scientific value to promote the main results of the research that could have impact in the population in general.

Webinar on “How to Improve Research Visibility and Impact”

 Source: https://www.sct.edu.om/home/index.php/all-college-news/item/692-webinar-on-how-to-improve-research-visibility-and-impact

Thursday, 24 March 2022 14:15

Webinar on “How to Improve Research Visibility and Impact”

The Research and Consultancy Committee of the Business Studies Department has recently organized a webinar entitled “How to Improve Research Visibility and Impact” held on March 16, 2022 thru MS Teams. The resource person invited is a very reputable research expert, Dr.Nader Ale Ebrahim from Alzahra University with 137 publications and 234 citations credited to his name.

Dr.Nader discussed the effective techniques on how to improve research visibility and impact and how networking and engaging with stakeholders have been shown as successful ways of increasing the research visibility. He also emphasized on how research impact will contribute, benefit and influence society, culture, the environment and the economy. The resource speaker also highlighted that improving research visibility and accessibility will increase the researchers’ reputation and success in the academic work.

Dr.Ali Said Akaak moderated the online session and the faculty members of the Business Studies Department was very grateful to the R&C Committee and to the HOD Dr.Ghanim Shamas for his utmost support and commitment to enhance the research culture in the department.

Additional Info

• Academic Year: AY 2021-2022
• Semester: 2nd Semester

Read 33 times Last modified on Thursday, 24 March 2022 14:25

 Source: https://www.ambientmediaassociation.org/Journal/index.php/series/article/view/257

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3. No 2017/1 (2017): Managing and Leading Creative Universities – Foundations of Successful Science Management: A Hands-On Guide for (Future) Academics /
4. Articles

Maximized Research Impact: Effective Strategies for Increasing Citations

• Nader Ale Ebrahim
• Hossein Gholizadeh
• Artur Lugmayr

Abstract

The high competitive environment has forced higher education authorities to set their strategies to improve university ranking. Citations of published papers are among the most widely used inputs to measure national and global university ranking (which accounts for 20% of QS, 30% of THE, and etc.). Therefore, from one hand, improving the citation impact of a search is one of the university manager’s strategies. On the other hand, the researchers are also looking for some helpful techniques to increase their citation record. This chapter by reviewing the relevant articles covers 48 different strategies for maximizing research impact and visibility. The results show that some features of article can help predict the number of article views and citation counts. The findings presented in this chapter could be used by university authorities, authors, reviewers, and editors to maximize the impact of articles in the scientific community.

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References

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[73] L. Hong and S. E. Page, "Groups of diverse problem solvers can outperform groups of high-ability problem solvers," Proceedings of the National Academy of Sciences of the United States of America, vol. 101, pp. 16385-16389, Nov 2004.
[74] D. Maliniak, R. Powers, and B. F. Walter, "The Gender Citation Gap in International Relations," International Organization, vol. 67, pp. 889-922, Fal 2013.
[75] SAGE. (2012, 9 May). 10 Ways to Increase Usage and Citation of your Published Article Using Social Media. Available: http://www.sagepub.com/authors/journal/10ways.sp
[76] N. Ale Ebrahim, S. Ahmed, and Z. Taha, "Virtual R & D teams in small and medium enterprises: A literature review," Scientific Research and Essay, vol. 4, pp. 1575–1590, December 2009.
[77] N. Ale Ebrahim and H. Salehi, "Maximize Visibility: A Way to Increase Citation Frequency," UM HIR SPECIAL FEATURE (27 May 2013), pp. 1-5, 27 May 2013.
[78] W. Kieńć. (2015, 4th June 2015). Blog on your own and blog with your publisher. Available: http://openscience.com/blog-on-your-own-and-blog-with-your-publisher/
[79] A. G. Smith, "Citations and Links as a Measure of Effectiveness of Online LIS Journals," IFLA Journal, vol. 31, pp. 76-84, March 1, 2005 2005.
[80] Taylor & Francis Group. (2012, 9 May). Promote your article. Available: http://journalauthors.tandf.co.uk/beyondpublication/promotearticle.asp
[81] G. Eysenbach, "Can Tweets Predict Citations? Metrics of Social Impact Based on Twitter and Correlation with Traditional Metrics of Scientific Impact (vol 13, e123, 2011)," Journal of Medical Internet Research, vol. 14, p. 2, Jan-Feb 2012.
[82] M. Terras, "The impact of social media on the dissemination of research: Results of an experiment," Journal of Digital Humanities, vol. 1, 2012.
[83] L. Public Policy Group, "Maximizing the impacts of your research: a handbook for social scientists," London School of Economics and Political Science, London, UK.2011.
[84] Elsevier BV, "Get Noticed: Promoting your article for maximum impact," 2014.
[85] Derek. (2010, 9 June 2015). Citation Competition. Available: https://www.eleceng.adelaide.edu.au/personal/dabbott/wiki/index.php/Citation_Competition
[86] A. J. Dorta-Contreras, R. Arencibia-Jorge, Y. Marti-Lahera, and J. A. Araujo-Ruiz, "[Productivity and visibility of Cuban neuroscientists: bibliometric study of the period 2001-2005]," Rev Neurol, vol. 47, pp. 355-60, Oct 1-15 2008.
[87] M. Burger, "How to improve the impact of your paper," Elsevier B.V.2014.
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[90] H. A. Piwowar, R. S. Day, and D. B. Fridsma, "Sharing Detailed Research Data Is Associated with Increased Citation Rate," PLoS ONE, vol. 2, p. e308, 2007.
[91] S. Dorch, "On the Citation Advantage of linking to data: Astrophysics," ed.
[92] J. R. Sears, "Data sharing effect on article citation rate in paleoceanography."
[93] E. A. Henneken and A. Accomazzi, Linking to Data: Effect on Citation Rates in Astronomy vol. 461, 2012.
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[97] M. J. McCabe, "Online Access and the Scientific Journal Market: An Economist’s Perspective," University of Michigan and SKEMA Business SchoolJune 2011.
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[100] D. Sahu, "Open Access: Why India Should Brace it?," ed, 2005, pp. 1-49.
[101] Utrecht University. (2014, June 2015). Research Impact & Visibility: Researcher profiles. Available: http://libguides.library.uu.nl/researchimpact/profiles
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Onsite e-Resources on Search Engine Optimization

 Source: http://www.ouhk.edu.hk/URC/BulletinV3_3/RSS_eResources.htm

Onsite e-Resources on Search Engine Optimization

This article introduces various onsite e-resources useful for understanding search engine optimization (SEO) and its application in optimizing your research articles for search engines:

Academic Search Engine Optimization (ASEO): Optimizing Scholarly Literature for Google Scholar & Co.
Beel, J., Gipp, B., & Wilde, E. (2010). Academic search engine optimization (ASEO): Optimizing scholarly literature for Google Scholar and Co. Publishing, 41(2), 176–190.


Description:
This article presents the concept of academic search engine optimization (ASEO) as distinguished from the average understanding of SEO. It conducts a literature review of previous studies on SEO and offers an overview of ranking algorithms in Google Scholar and academic search engines in general.

Please click the following link to access the resource:
https://docear.org/papers/Academic%20Search%20Engine%20Optimization%20%28ASEO%29%20--%20preprint.pdf

Get found - optimize your research articles for search engines Elsevier Biggerbrains. (2012). Get found — Optimize your research articles for search engines. Retrieved from https://www.elsevier.com/connect/get-found-optimize-your-research-articles-for-search-engines.



Description:
This SEO guide offers tips for academics to maximize readership and raise publicity for their journal articles with strategies targeting five key areas: keywords (keyword analysis), social media (telling people about your articles), metadata (descriptions and information about data), citations (proof of validity) and graphics (types of graphics and keyword usage).

Please click the following link to access the resource:
https://www.elsevier.com/connect/get-found-optimize-your-research-articles-for-search-engines


Help Readers Find Your Article
SAGE Publishing. (n.d.). Help readers find your article. Retrieved from https://us.sagepub.com/en-us/nam/help-readers-find-your-article.


Description:
This item — which is under the Journal Author Gateway section of SAGE Publishing, entitled ‘Help Readers Find Your Article’ — suggests specific ways to enhance visibility with search engines. It analyzes and compares two real examples of articles, one of which is optimized and the other not for Google Scholar, to illustrate techniques for designing more searchable titles, abstracts, and keywords for articles.

Please click the following link to access the resource:
https://us.sagepub.com/en-us/nam/help-readers-find-your-article


Maximize Your Article's Impact with Kudos
SAGE Publishing. (n.d.). Maximize your article's impact with Kudos. In Journal Author Gateway. Retrieved from https://us.sagepub.com/en-us/nam/maximize-your-articles-impact-with-kudos.


Description:
SAGE Publishing introduces Kudos, a service available free of charge for researchers to maximize the visibility and citability of articles. Kudos enables users to explain, enrich, share and measure the impact of their articles. This webpage introduces Kudos and contains resources for further reading about the service.

Please click the following link to access the resource:
https://us.sagepub.com/en-us/nam/maximize-your-articles-impact-with-kudos


Academic Search Engine Optimization
Shafer, S. (n.d.). Academic search engine optimization. Retrieved from http://guides.library.ucla.edu/c.php?g=180830&p=3906333.


SEO for Authors: A How-to Guide
Shafer, S. (n.d.). SEO for authors: A how-to guide. Retrieved from http://guides.library.ucla.edu/c.php?g=180830&p=1188059.


Description:
This section ‘Academic Search Engine Optimization’ of the UCLA library’s research guide introduces the criteria used by different search engines (such as Mendeley, Google Scholar and PubMed) for ranking articles. It also introduces the merits of self-archiving and preprints tactics for enhancing performance in citation metrics.

Another article — ‘SEO for authors: A how-to guide’ — offers tips to make publications more discoverable. It provides three ways to optimize articles after publication, viz. publishing articles on one’s homepage, updating and replacing outdated articles online, and creating parent web pages for PDF files.

Please click the following links to access the resources:
Academic search engine optimization
http://guides.library.ucla.edu/c.php?g=180830&p=3906333

SEO for authors: A how-to guide
http://guides.library.ucla.edu/c.php?g=180830&p=1188059


Writing for SEO
Wiley-Blackwell Author Services. (n.d.). Writing for SEO. Retrieved from
https://authorservices.wiley.com/author-resources/Journal-Authors/Prepare/writing-for-seo.html


Description:
This guide offers tips for making sure your articles are discoverable. In particular, it provides an example of a well-optimized abstract to pinpoint how optimization can be done. It also provides links to Wiley’s webinars or author blog series devoted to promoting the accessibility of research materials.

Please click the following link to access the resource:
https://authorservices.wiley.com/author-resources/Journal-Authors/Prepare/writing-for-seo.html


How to promote your work using off-page SEO (Search Engine Optimization)
Webster, J. (2014). How to promote your work using off-page SEO (Search Engine Optimization). Retrieved from https://hub.wiley.com/community/exchanges/discover/blog/2014/06/04/how-to-promote-your-work-using-off-page-seo-search-engine-optimization?referrer=exchanges.

Description:
This blog entry from Wiley introduces ways to sustain the scholarly presence of researchers online through navigating social media such as blogging, Google+ and other network building services. It contains links to other blog entries which centre on particular ways to enhance the visibility of your research through LinkedIn and blogging.

Please click the following link to access the resource:
https://hub.wiley.com/community/exchanges/discover/blog/2014/06/04/how-to-promote-your-work-using-off-page-seo-search-engine-optimization?referrer=exchanges


The impact of metadata implementation on webpage visibility in search engine results (Part II)
Zhang, J. & Dimitroff, A. (2005). The impact of metadata implementation on webpage visibility in search engine results (Part II). Information Processing and Management, 41(3), 691–715.


Description:
This article highlights the importance of metadata of websites (i.e. data about data, such as title, subject, and description) which can affects their visibility in search engine results. This suggests the importance of a consistent use of keywords in enhancing the possibility of being indexed, searched, and located online.

Please click the following link to access the resource:
http://www.sciencedirect.com/science/article/pii/S0306457303001134?via%3Dihub

 Source: https://www.letpub.com/Search-Engine-Optimization-for-Academics-A-How-to-Guide

Search Engine Optimization for Academics: A How-to Guide

 

Dr. Avriel Licciardi, Research Communications Strategist

January 2022

With over 3 million scientific research articles published every year, ensuring your science stands out from the crowd—and reaches the right audience—is more challenging than ever. With the help of Academic Search Engine Optimization (SEO), publications can more easily be found in academic search engines and databases like Google Scholar, PubMed and IEEE Xplore, effectively increasing your academic work’s visibility and discoverability. In other words, where your article lands in the ranked search results list will ultimately impact the visibility of your research: items high on the list are more likely to be read. Fortunately, authors can improve the ranking of their publications by adjusting the title, keywords and abstract text of their articles. Read on for insights into optimizing your next publication to create a more substantial academic web presence.

What is academic search engine optimization?

Academic search engine optimization (ASEO) is the creation, publication, modification and optimization of scholarly content to make it easier for academic search engines to access, interpret and rank scholarly documents. ASEO can help researchers drive readership, usage and citations of their articles, ultimately impacting the visibility of their science.

Making your scientific articles more discoverable

Carefully choosing your title, keywords and abstract is essential for an SEO-friendly research article. Three tips to ensure your research article is SEO-friendly are:

• Optimize your title

o The title of your publication must be descriptive and contain a key phrase or term related to your research topic.
o Place important keywords in the beginning of the title.
o Generally, concise and descriptive titles work best; some databases like Google Scholar consider the length of the title in their overall rankings (a shorter title will be ranked higher than a longer one).
o Avoid catchy, creative titles, and especially abbreviations.

• Consider your keywords

o Select keywords that include the most important words relevant to your research article.
o Consider searching specific keywords on tools like Google Trends to identify which search terms are popular or commonly used.
o Test your keyword choices by searching a few databases. If too many results are returned, consider keywords that are more field-specific, so your article will have less “competition”.

• Polish your abstract

o Write your abstract using keywords, phrases and synonyms that a fellow scientist may search to find your article.
o Use additional relevant keywords and synonyms to increase your article’s discoverability.
o Ensure the most important keywords / phrases are in the first few sentences of your abstract, as not all databases can search the full abstract text.

ASEO is a great way to increase the visibility of your academic publications, ultimately assisting you in reaching a wider audience and gaining credibility for your scientific contributions.

 Source: https://www.qeios.com/read/466301

https://doi.org/10.32388/466301

Optimize Your Article for Search Engine

Nader Ale Ebrahim¹

Abstract

This article provides guidelines on how to optimize scholarly literature for academic search engines like Google Scholar, in order to increase the article visibility and citations.

Introduction

Academic search engine optimization (ASEO) is a debatable topic [1]. Some researchers believe “Designing scientific articles just for SEO would undermine the credibility and definitively the quality of the articles” [2]. On the other hand, the inclusion of the articles in the index improves the ability to make their articles available to the academic community [3]. “If you want your paper be "accepted" by a search engine you have to accept the search engines style guidelines” [2]. The literature indicates a significant and positive relationship between both citation in Google Scholar and ISI Web of Science with the number of versions. Increasing the visibility means raises the number of versions of an article and vice versa. The number of “versions” will be accessible in a Google Scholar search result.

Discussion

There are several techniques that you can optimize your article for search engines [1, 4]:

1.     Usage of strong keywords and synonyms; Once the keywords are chosen, they need to be mentioned in the right places: in the title, and as often as possible in the abstract and the body of the text (but, of course, not so often as to annoy readers);

2.     The completeness of documents metadata; When documents are converted to PDF, all metadata should be correct (especially author and title). Some search engines use PDF metadata to identify the file or to display information about the article on the search results page. It may also be beneficial to give a meaningful file name to each article;

3.     Write a good and short title;

4.     Consistent spelling of authors’ first and last names;

5.     Refer to reliable resources with high citations;

6.     Select a proper journal; and

7.     Deposit your paper in different repository.

Google Scholar as one of the academic search engine indexes scholarly material from proprietary sources such as subscription and open access journals, conference proceedings and white papers. Google Scholar weighted heavily the title, the Journal name and author names also multiple versions of an article, (e.g. on your home page and in UM Research Repository) [1].

Beel, Gipp and Wilde [1] believe that academic search engine optimization (ASEO) should be a common procedure for researchers, similar to, selecting an appropriate journal for publication. ASEO should not be seen as a guide on how to cheat academic search engines. Rather, it is about helping academic search engines to understand the content of research papers and, thus, about how making this content more widely and easily available.

References

[1]       J. Beel, et al., “Academic Search Engine Optimization (ASEO),” Journal of Scholarly Publishing, vol. 41, no. 2, pp. 176-190, 01/01/, 2010.

[2]       http://blog.webometrics.org.uk. "Academic Search Engine Optimization: An inevitable evil?,".

[3]       J. Beel, and B. Gipp, “On the robustness of google scholar against spam,” in Proceedings of the 21st ACM conference on Hypertext and hypermedia (HT’10), Toronto, Ontario, Canada, 2010, pp. 297-298.

[4]       N. Ale Ebrahim, et al., “Effective Strategies for Increasing Citation Frequency,” International Education Studies, vol. 6, no. 11, pp. 93-99, October 23, 2013.

 

Academic Search Engine Optimization (ASEO) algorithms

 Source: https://blogs.cornell.edu/info2040/2014/10/30/academic-search-engine-optimization-aseo-algorithms/

Academic Search Engine Optimization (ASEO) algorithms

For scholars, it is important for them to publish their articles over the internet so that their work could be cited at some point. How academic websites optimize scholarly literature has become an important topic to learn before someone publishes his/her work. Although different search engines have different ranking algorithm, but the most basic weighting scale is as following, ranked by the importance:

• Title
• Author names
• Abstract
• (Sub)headings
• Author keywords
• Body text
• Tables and figures
• Publication name (name of journal, conference, proceedings, book, etc.)
• User keywords (Social tags)
• Social annotations
• Description
• Filename
• URI

Here is a detailed algorithm of Google Scholar scholar search engine. Firstly, an article is ranked by its relevance to the search term. The number of terms appeared in the article is crucial in determining this factor. The term in the title will be weighted more heavily than the term appeared in the abstract, the same ranking order as the chart above. By same amount of relevance, the length of title also matters, in which shorter title would be preferred over long ones. Note that the information can only be extracted from pdf format. Secondly, the citation plays a large role in an article’s ranking. Citing the articles that have higher rank will obviously return high rank to the specific article. Thirdly, the author and publication name matters. Google Scholar always prefer “big names” in their searching system. By saying “big names”, they are people who possess various topics in a certain area. Lastly, Google scholar is also known as an “invitation based search engine”, since it only index the articles coming from trusted sources. Even if they already received the pdf file of the article, they still search the web for more the same file with different versions and bundle them together in terms of indexing and ranking.

 

Source: http://www.sciplore.org/publications/2010-ASEO–preprint.pdf

 Source: https://blog.impactstory.org/research-impact-challenge-ebook/

DOWNLOAD: The 30-Day Impact Challenge

This free ebook is a compilation of our popular Impact Challenge blog series that teaches you how to supercharge your research impact. You’ll:

• Upgrade your professional visibility by conquering social media,
• Boost your readership and citations by getting your work online,
• Stay atop your field’s latest developments with automated alerts,
• Lock in the key connections with colleagues that’ll boost your career, and
• Dazzle evaluators with comprehensive tracking and reporting on your own impacts.

Download Now

Enhancing Your Research Visibility

 Source: https://libguides.nus.edu.sg/researchimpact/enhance

Enhancing Your Research Visibility

Here are a few methods that might be useful if you are looking to improve your research visibility.

• Make use of SEO to increase the discoverability of your works
• Promote and share your research via multiple social media channels for various audiences
• Use author identifiers such as ORCID iD or Google Scholar profiles
• Present, participate, engage and collaborate with other researchers via social media
• Go beyond just numbers to tell your research impact

Using Search Engine Optimisation

In order to make your research papers more visible and easily retrievable by search engines such as Google or Google Scholar, you can do the following.

1. Create a search-engine-friendly title by:

• Keeping the title short, relevant and concise.
• Adding important keywords related to your topic within the first 65 characters of your title. In general, search engine result pages do not display more than 50 - 60 characters of your title.

2. Optimise your abstract by:

• Including key findings in the first 2 sentences of your abstract as search engine results usually display only the first two sentences.
• Make use of keywords in your abstract, following the keywords used by databases thesaurus.
• Repeating your important keyword 3-6 times so as to clearly express the crux of your research - this will help in relevance ranking

3. Provide relevant keywords:

• When you submit your article, include keywords to help others to quickly search for your article.
• A good way to identify keywords is to either think of how others would search for articles, or consider the keywords and subject headings databases use, e.g. MESH terms, Scopus subject keywords etc.

4. Links to other sources and articles:

• Google ranks web based content based on how relevant it is using their automated crawler. The rank can be improved by having more links pointing to and out from your article.
• Provide links to the full-text of your article either on your own web CV, institution's website, research websites, discussion forums, wikipedia pages etc.

If you're interested to learn more about SEO, read more about it here!

• Wiley - Writing for SEO 

• Elsevier - Tips to make your article visible with SEO 

Sharing Your Research

• Introduction
• ScholarBank@NUS
• ArXiv

Another great way to increase the visibility of your research output is to share it online. There are many publication repositories where you can share your preprints or some appropriate version of your articles for others to access . This automatically increases your readership and the potential impact of your work. 

Be aware of publisher’s copyrights which limits what you can legally share online. Generally, if you have published your work under non Open Access, you might not be permitted to share the published version of your work online. Do check SHERPA/RoMEO for publisher's requirements regarding which version can be archived in other repositories.

 

 

 

Curating Your Author Profiles

Having an author profile online can help to distinguish your research from others and showcase your scholarly contributions to the academic community. This is one of the first steps to increasing your research visibility. When other academics try to search for your name on the web or on other online systems, they would be able to see a list of your publications and the impact of your work. Taking the few minutes to create, maintain and update your profiles will also increase your chance of securing a grant application from grant funding agencies and increase the chances of getting possible collaborators to find and work with you.

Here are some of the more commonly used author profiles and platforms:

• Google Scholar Profile
• ORCID iD
• Scopus Author ID
• Publons (or ResearcherID)

Learn more about author profiles at our Author Profiles libguide.

Using Social Media

You've worked very hard and your article has been published! Now what?

Here are some tips on promoting your article and maximizing its impact.

• Consider preparing a media release about your article and contact your Department, your Faculty, and the Office of Corporate Relations to see how they can help you publicize your article through various NUS channels.
• Contact the publisher of your journal article and check with them what they are doing to promote your article as well as other research published by them.

Communicate your research online
There are a variety of online places you can share your work to increase its visibility. Here are some options you can consider:

• Figshare - A cloud based repository that "allows users to upload any file format to be made visualisable in the browser so that figures, datasets, media, papers, posters, presentations and file sets can be disseminated."
• Twitter - Share links and short messages, keep up with conferences and meetings, and connect with potential collaborators. Tweets can be tracked for altmetric purposes.
• WordPress - Create a free blog or website with this user-friendly web-based software.

If you're interested to learn more about getting started with social media, visit Prof Harzing's site for a comprehensive guide on using social media in academia here - https://harzing.com/blog/2020/01/social-media-in-academia-introduction

 Source: https://blogs.ed.ac.uk/iad4researchers/2020/06/17/improving-your-online-presence/

Improving Your Online Presence

Three months into shutdown, much of our existence is in the digital space. We no longer meet colleagues, travel to attend conferences or enjoy the serendipitous moments where you meet the right person when the right thought is in your head. Instead our personas are online and our engagements across various online platforms. It’s therefore timely to either start thinking about how to build up a more effective online presence or to refresh your profiles and engagement with new goals in mind.

This Pop-Up session is currently in Zoom – because of a technical hitch with Collaborate on the morning of our session – but will expire on July 14th (if it’s not working and you want me to re-record the session, let me know).

Session recording – watch until July 

Session slides – improving your online presence

I’ve also put together a short handbook based on the session and the questions we discussed.

Online Presence handout

This includes a few links – there’s so much advice out there that it’s probably best for you to look for good practice from researchers in your own field.

A reminder of some key points:

Work out what you want an enhanced online profile to deliver

Look for good practice from people who are achieving these aims and decide what you are comfortable with (you want a sustained and consistent approach, not one that will exhaust you to maintain or feel inauthentic)

Make sure that your profile is up to date – engage with site owners if not to have old material removed

Try to be visual if you can – I mentioned Canva and Piktochart in my talk as well as referencing the excellent researcher mental health visuals created by Dr Zoe Ayres.

Social distanced doesn’t have to mean socially isolated – it’s a great time to be more visible online for all kinds of reasons, but connecting with a community could bring particular benefits at the moment.

 

Sara

 

PS

My colleague Nicola had a look online at different support around engaging people with your research and building your research profile and found lots of information

https://www.publicengagement.ac.uk/do-engagement/choose-method/social-media

https://blogs.lse.ac.uk/impactofsocialsciences/2011/09/29/twitter-guide/

https://www.timeshighereducation.com/a-z-social-media#

https://www.timeshighereducation.com/comment/why-academics-should-make-time-for-social-media-app

https://www.timeshighereducation.com/career/tips-academics-blogging-and-social-media

https://www.bath.ac.uk/guides/engaging-public-groups-with-your-research/

https://intranet.birmingham.ac.uk/as/libraryservices/library/research/5-ways-improve-research-impact.aspx

She’s also reminded me that we have another workshop and a complementary online resource Social Media and Boosting the Impact of Publications. The workshop  (Social Media: Sharing, Connecting and Building an Audience) will be advertised through our usual booking channels when scheduled but in the meantime, the following online guide is available: http://www.docs.hss.ed.ac.uk/iad/Researchers/Research_staff/Boosting_the_Impact_of_Publications_Online%20Resource_FINAL.pdf

 

This training was developed to support our research staff including our Train@Ed cohort of fellows. Train@Ed has received funding from the European Union’s Horizon 2020 research and innovation programme under the Marie Skłodowska‐Curie grant agreement No. 801215

 

(Image by Kevin Phillips from Pixabay )

(Image by PSD Graphics)

(Image by Kevin Phillips from Pixabay )

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