10 Strategies for enhancing research impactConsider these strategies for enhancing the visibility and impact of
your research from the authors of the Becker Model. The strategies are
divided into three categories: Preparing for Publication, Dissemination,
and Keeping Track of Your Research. A full listing of the strategies
can be found at https://becker.wustl.edu/impact-assessment/strategies.
- Authors should use the same variation of their name consistently
throughout their academic careers. If the name is a common name,
consider adding your full middle name to distinguish it from other
authors. Authors should also use a standardized institutional
affiliation and address, using no abbreviations. Consistency enhances
retrieval. See Establishing Your Author Name for more information.
- Present preliminary research findings at a meeting or conference and consider making your figures available through FigShare and your presentation materials available in your institutional repository or on a sharing site such as SlideShare so that others may discover and share your materials post-event.
- Consider the desired audience when choosing a journal for
publication. Topic-specific journals or journals published by a
specialized society may disseminate research results more efficiently to
a desired audience than general science journals. More specialized
journals, even with a potentially smaller readership, may offer an
author broader dissemination of relevant research results to their peers
in their specific field of research. For more information on selection
of a journal for publication, see Preparing for Publication: Factors to Consider in Selecting a Journal for Publication.
- Submit the manuscript to a digital subject repository such as arXiv or to your institutional repository.
- Enrich your visibility through press releases and an established
online presence. Issue press releases for significant findings and
partner with the organizational media office to deliver findings to
local media outlets. Set up a web site devoted to the research project
and post manuscripts of publications, conference abstracts, and
supplemental materials such as images, illustrations, slides, specimens,
and progress reports on the site.
- Share the research data generated by the research and deposit research data in appropriate repositories. One study, “Sharing detailed research data is associated with increased citation rate,”
demonstrated a correlation between shared research data and increased
citation impact. Consult data management guidelines for suggestions on
organizing, managing, and sharing your data. The University of California Curation Center of the California Digital Library provides a comprehensive set of guidelines in their DMP Tool.
- Leverage social media: start a blog devoted to the research project, communicate information about your research via Twitter, and contribute to a wiki in your area of work or research.
- Keep your profile data up to date on social networking sites aimed
at scientists, researchers and/or physicians and inquire about these
tools at your institution or within your organization. Some highly
adopted enterprise-level platforms providing verifiable data about
scholars include VIVO, Profiles, and SciVal Experts.
These institutional efforts leverage structured data about researchers
to provide current and validated data which can be used to visualize
your efforts and identify new resources and collaborators.
- Register for an ORCID
iD and curate your ORCID record with your scholarly contributions.
ORCID identifiers provide you with a way to differentiate yourself and
highlight your professional activities.
- Become acquainted with how your work is being used in the online
world via bookmarks and links to the article or data, conversations on
Twitter and in blogs about the work, and various methods of sharing and
storing content. Some great tools that provide this type of information
for articles and individuals include Altmetric and ImpactStory.
The Becker Medical Library Model for assessment of research impact – an Interview with Cathy C. Sarli and Kristi L. Holmes - Research Trends