In order to improve the quality of systematic researches, various tools have been developed by well-known scientific institutes sporadically. Dr. Nader Ale Ebrahim has collected these sporadic tools under one roof in a collection named “Research Tool Box”. The toolbox contains over 720 tools so far, classified in 4 main categories: Literature-review, Writing a paper, Targeting suitable journals, as well as Enhancing visibility and impact factor.
Search Engine Optimization can help researchers who publish drive
usage, readership and citations of their articles to raise the
visibility of their research. Whether an article is being indexed by the academic search engines is crucial, but it is also important where
an article lands in the ranked search results list as that ranking will
greatly impact the visibility of an author’s research. Items high on
the list are more likely to be read.
Access and Citations
Is your article being indexed by academic search engines like Google
Scholar, IEEE Xplore and PubMed or is it only accessible via
subscription databases the search robots can’t access to index so the
contents do not show in academic search engines?
When submitting an article for publication, authors should consider
how easily discoverable their research will be to their audience and
enhance opportunities for citation. Open-access articles receive more
citations than articles accessible only by purchase or subscription.
Authors will benefit from selecting publishers and journals with
policies that cooperate with Google Scholar (and other search academic
engines) because it makes their published research articles available to
more readers and facilitates more citations. Citations are a significant factor in determining rank in results pages of Google Scholar and many other academic search engines.
If a journal is not online, authors should favor those who allow
authors to put their articles on their or their institutions’ home pages
and/ or repositories.
Top Tips to make Your Article Discoverable
Find the Keywords and search phrase to optimize your document
Think about the most important words that are relevant to the article.
Try out your keywords in Google Scholar, etc. and if too many
results are returned, it may be better to consider a keyword with less
competition.
Make sure you have a SEO-friendly title for your article
The title needs to be descriptive and must contain a key phrase related to your topic.
Put your keywords within the first 65 characters of the title.
Google Scholar considers the length of a title. In a search for the
phrase ‘SEO for Authors: A How-to Guide’ would be ranked higher than one
titled ‘Search Engine Optimization (SEO) for Authors: Ranking
Information and Publishing Tips’. Although in general titles should be
fairly short, we suggest choosing a longer title if there are many
relevant keywords.
Write your abstract using keywords, phrases and synonyms
Include the keywords and phrases in your abstract that a
researcher might search on to find your article. Provide additional
relevant keywords and synonyms for those keywords as they relate to your
article keeping in mind those keywords are also used by the abstracting
and indexing services as a method to tag the research content.
Stay consistent
Refer to authors names and initials in a consistent manner
throughout the paper and in the same way they’ve been referred to in the
past online publications. If names are used inconsistently, search
engines may not be able to id articles or citations correctly; as a
consequence, citations may be assigned incorrectly, and articles will
not be as highly ranked as they should be. For instance, Jöran, Joeran,
and Joran are all correct spellings of the same name (given different
transcription rules), but Google Scholar sees them as three different
names. Obtain an ORCID and use it when submitting works to publishers to aid dissambiguation.
Use headings
Headings for the various sections of your article tip off search
engines to the structure and content of your article. Incorporate your
keywords and phrases in these headings wherever it’s appropriate.
Cite your own, or your co-authors, previous publications
Academic search engines, and especially Google Scholar, assign significant weight
to citation counts. Citations influence whether articles are indexed
at all, and they also influence the ranking of articles. When
referencing your own published work, it is important to include a link
where that work can be downloaded . This helps readers to find your
article and helps academic search engines to index the referenced
articles’ full text.
Text in figures and tables should be machine readable
Vector graphics containing font based text should be used instead
of rasterized images so it can be indexed by academic search engines.
Graphics stored as JPEG, BMP, GIF, TIFF, or PNG files are not vector
graphics.
When documents are converted to PDF, all metadata should be
correct (especially author and title). Some search engines use PDF
metadata to identify the file or to display information about the
article on the search engine results page.
Three Ways to Optimize Articles after Publication
Publish article on the author’s home page and upload it to
eScholarship (if author is a UC Faculty it will most likely be harvested
via the Publication Management System and then presented to the author
for inclusion in the eScholarship repository) so it can be indexed by
Google Scholar and other academic search engines. However, it is
important to determine that posting or uploading the article does not
constitute a violation of the author’s agreement with the publisher.
Remember to save your final drafts (pre-publication) so you can submit
it to the repository.
An article that includes outdated words might be replaced by either
updating the existing article or publishing a new version on the
author’s home page as Google Scholar considers all versions of an
article available on the web. Updated articles should be clearly labeled
as such so a reader is aware it is a modified version. This procedure
may be a violation of an author’s publisher copyright policy so be sure
to check first.
It is important to create meaningful parent web pages for PDF
files. This means that Web pages that link to the PDF files should
mention the most important keywords and the PDFs metadata (title,
author, and abstract).
Promoting your Article Using the Internet and Social Media
Once your article is published, employ social media to enhance
visibility of the research. Update everyone in your academic and social
networks about your published article. The number of in-bound links is a factor in search engine ranking. Share your article within the following social media tools (as appropriate for the research topic):
Want To Peer Review? Top 10 Tips To Get Noticed By Editors
on Peer Review, Connect with editors, How to peer review, Career, Tips and tricks
Ever awkwardly listened to your colleagues complain about
too many peer review requests? Do you desperately nod your head in
agreement despite the fact no journal editor has ever approached you?
It’s ok. You’re not alone: There’s a paradox in peer review and you’re probably caught up in it.
Academic journal editors say that getting reviewers to accept review invitations
is the hardest part of their job. At the same time, there is an
abundance of researchers like you, who have the motivation and
determination to break into the world of peer review, but aren't given
the opportunity.
This isn’t an ideal or sustainable scenario, and it’s causing a bottleneck in scientific research. One that, according to our Global State of Peer Review report, researchers believe can be solved with more training and better recognition for peer review.
Recognition is something we focus on a lot here at Publons -- but we also offer free, on-demand peer review training, too.
Find out more about gaining practical experience in peer review with the Publons Academy.
You'll write real reviews with one-to-one guidance from your mentor,
and gain exclusive access to our Review Template and examples. Also,
upon graduation from the course, you’ll be a certified peer reviewer,
ready to connect with top journal editors in your field. Learn to peer review with confidence in the Publons Academy today.
Why learn to peer review?
We’ve interviewed numerous award-winning peer reviewers about what they get out of the process. Here are a few stand out quotes:
Those involved in peer review recognize how important the process is
to maintain the quality and integrity of scientific literature. It can
be daunting -- but it comes with huge benefits.
The benefits of peer review include staying abreast of the latest
research trends in your field, improving your own writing skills and
learning how to better present your own research to journal editors.
Peer review also helps you to forge those critically important
relationships with editors at the elite journals in your field, which
can work in your favor when you submit your own work for publication. Learn how to advance your career with peer review.
So with all of these benefits on offer, what can new academics do to
get onto an editor’s peer review database? Check out our top 10 tips.
Top tips to become a peer reviewer
1.Contact editors directly: Email
the managing editor of journals that interest you, describe your area of
expertise and ask to be added to their reviewer database. You can also
do this directly on Publons. Register for a free account and volunteer to review for any journal that partners with us. We’ll let the editors know and they will contact you when your skills match their needs. 2.Join researcher networks: Sign up to the online networks associated with your field and reach out to editors on there. For example, there’s ResearchGate for connecting with researchers, ORCiD so you have a unique researcher identifier and, of course, Publons - the home of peer review - to build your profile as an expert peer reviewer and be discovered by editors from elite journals. 3.Attend conferences: Go to
conferences related to your field and seek out editors in the panel or
audience to volunteer in person. Better yet, accept discussant roles for
conference papers. 4. Complete Peer Review training: Attend in-person workshops to learn from and network with experienced reviewers and editors. You can also join the Publons Academy
- our free, on-demand, practical peer review training course to master
peer review. You’ll use our review template and example reviews to write
real peer reviews, and you’ll have one-to-one support from a mentor of
your choice. You’ll be a certified peer reviewer once you finish the
course, and we’ll help you get break into the world of review by putting
you in front of editors in your field. 5. Get recommendations: Similar to the above, talk
with senior colleagues in your institution and ask if they can recommend
you to editors in your field. 6. Try it out: Work with your colleague on their next peer review or, subject to the editor’s approval, do it for them. You can even get an independently verified record for helping with the review on Publons, and start building your profile as an expert reviewer. 7. Publish, publish, publish: Submitting your
research to journals is a good way to get noticed. Once your paper is
accepted take the opportunity to ask the editor about peer review. 8. Talk to other authors: Increase your academic
visibility in a general sense. Journals often ask authors to suggest
reviewers, and so if you make yourself known to authors you’ll
eventually make yourself known to editors. 9. Follow up with editors: Follow up with any
editors you’ve had contact with in the past and let them know your
availability. Ask them to extend your offer to their co-editors. 10. Don’t give up: Timing is key to getting noticed.
If your skills don’t match the immediate skills required by the editor,
that doesn’t necessarily mean they won’t in the future so try again in a
few months.
Let us know how you get on - we’re keen to hear your feedback. And if you’re an editor looking for more peer reviewers - check out our guide to help you just that!
Want to learn more? Become a master of peer review and connect with top journal editors as a graduate of the Publons Academy -- your free online course designed by expert reviewers, editors and Nobel Prize winners.
Publons allows you to
record, verify, and showcase your peer review contributions in a format
you can include in job and funding applications (without breaking
reviewer anonymity).
Register now to start building your verified peer review record.
Congratulations on the publication of your article. At OUP, we ensure
that your article is highly discoverable and can be found by the people
who need to read it.
We also encourage you to be involved in promoting your article. As
the author, you can make a real difference by raising the profile of
your research and talking to your peers, the public, and other potential
readers. What you do may depend on your research, your field, and how
much time you have, but we encourage you to think about how you can
support the promotion of your work.
If you are interested in improving the visibility of your work more actively, take a look at our recommendations below.
Top tips
If you have less than an hour: use your existing networks – online and in real life.
Use your toll-free link to share your article with your colleagues
and friends. Your toll-free link will be sent directly to you by email
once your article has published. It provides permanent, free access to
your article, even if your article is updated. Open Access articles are
always freely available to all readers.
Add the toll-free link to your email signature for colleagues and friends.
Update your professional and/or institutional websites with information about your article and the toll-free link.
Include information about your article in relevant seminars or conference presentations.
Share news about your article on any social media that you use:
Facebook or Twitter for example. You might include a summary in plain
English, a video, or a snappy headline. Please note that the toll-free
link should not be shared via social media.
Do you use LinkedIn? Share news about your article in your
newsfeed, and be sure to add it to the publications section of your
profile.
Recommend the journal where your article is published to your
institutional or university librarian, if they do not already subscribe.
Sign up for an ORCID
author identifier to distinguish yourself from any other researchers
with the same name, create an online profile showcasing all your
publications, and increase the visibility of your work.
If you want or have time for an ongoing commitment: find a niche and get involved.
Discuss and promote your article at conferences.
Think about which social network would suit you; you may find
like-minded people on Twitter, Tumblr, Medium, Reddit, or Instagram, for
instance. Every platform has distinct communities and interest-groups;
take some time to find what you enjoy. If you’re not sure which platform
is right for you, there are a lot of websites out there designed to
help you choose, like this one.
If you want to use a new platform to talk about your work, you
should join and try to build up a following at least several months
before publication. Use the opportunity to talk, share ideas, and get
involved in the conversations before you begin promoting your article.
Get in touch with leading bloggers in your subject or discipline and offer to write a guest post about your research.
Consider starting your own blog to explore and share your ideas,
communicate with a wider audience, and raise your online profile.
If you are interested in wider dissemination among non-specialists,
such as policy-makers and the general public, get advice from your
institution, faculty, or funding body about public engagement.
If you want to track the impact your research is making: use our free tools to track article-level metrics.
Find out how many people are reading, downloading and citing your article by clicking ‘View Metrics’ on the article page.
The ‘Citations’ metric is the number of citations attributed to the article in the ‘Web of Science Core Collection’ database.
You can also track Altmetrics for your article, to understand how
it is being received more widely. Altmetrics (alternative metrics) track
mentions and shares across traditional and social media channels,
blogs, public policy documents, post-publication peer-review forums, and
online reference managers.
Click on ‘See more details’ to explore metrics in depth, including
demographic breakdowns and links to blogs, news articles and other
references.
Article metrics
See this page for information about article-level metrics, including usage, citation and Altmetric data.
Social media
See this page for information about promoting your article via social media.
How do you make sure the
right people are seeing your research? Is it being read as much as you’d
like? In this guest blog, Joshua Clark, Marketing Executive at
Altmetric shares some useful tips.
Promoting your research online is vital if you need to
provide evidence of the reach and potential broader influence of your
work, particularly when applying for promotion or tenure and funding.
Here are some top tips to help you get started: 1. Put together a strategy
Begin by thinking about which researchers and other audiences will be
interested in your research, the disciplines they work in, and where
they can be found. Are they within your institution, or somewhere
further afield?
Next, think about the channels that would be most suitable for to
promoting your work to your intended audience. It can be a good idea to
start by looking at the channels that other researchers publishing in
your field have used to get their work noticed. One way to do this is to
use the Altmetric Bookmarklet. 2. Write a summary
You might want to consider writing a plain English summary of your
work, focused on making it more accessible to a wider audience. This
will provide a good lead into your research and encourage more people to
read your article.
You could then post the summary to online discussion groups and
forums that you think might find it relevant. Or, if you’d rather go
that extra mile, why not put together a short video summarising your
work and sharing it via websites such as Wesharescience.com. 3. Make your data available
Publishing an article doesn’t tell the full story of your research.
You can make images, files and other outputs associated with it
available through a digital repository such as Figshare.
When you upload your research to a repository they will give it a
unique identifier. This makes citing your research easier, as well as
tracking online attention with services such as Altmetric. 4. Post on social media
Post links to your work via any social media accounts you have. You
could also focus your promotion around any significant events that are
happening, such as conferences that may be interested in your research
topic, by using the event’s hashtag.
As well as using your own social profiles you may find you get more engagement from using your department’s accounts. 5. Start a blog Think about starting your own blog and posting about your work. It doesn’t need to be a huge task and creating a simple schedule can help you post regularly.
You could also look into contacting some established bloggers that
are writing about your subject area (easily identifiable via the Altmetric details pages
for other publications in your field), or anyone who has a big
following on Twitter that may be interested in sharing your work. 6. Link out from your email signature and profiles
It might seem obvious, but adding a link to your work to your email
signature is a must! By doing this you are ensuring that your contacts
are kept up to date with your latest research. 7. Use your Research Office
If you feel your work could benefit from an extra promotional push
why not get in touch with your Research Office, as they may be able to
help make your work more visible.
They might have access to channels such as email lists or have
contacts that could be used to get your research noticed by news outlets
or government agencies. Having your research mentioned on higher
profile websites will increase your readership and look great on future
applications. Also consider providing your research office with some key
points of why your work matters and what the key outcomes were, as this
can help them build a pitch for a broader audience. 8. Register for an ORCID ID
Register for an ORCID ID so that you
have a unique identifier which will tie you to your work and distinguish
you from other researchers. It’s easy, free and will come in useful for
any manuscript or grant submissions. 9. Make your research open
Having your work freely available to read may mean that your research
reaches a wider audience and see a higher level of citations. If you
would like to publish your research in this way visit your Research
Office who will be able to advise on the best course of action. 10. Unique Identifiers
Make sure that whenever you mention your research online you use or
link to a page that includes your work’s unique identifier, this can be a
DOI, arXiv ID or PubMed ID. This is vital to ensure that your work is
tracked by us at Altmetric so that you can keep on top of the
conversations surrounding your research. It will also mean that your
work becomes easily discoverable and so is more likely to be read and
cited by other academics. Track the results of your efforts!
Find out the impact of your promotional efforts by using stats provided on publisher websites, such as Altmetric badges, and by using tools like the Altmetric Bookmarklet.
If you’d like to read the original version of this post why not visit the Altmetric blog here.
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